Category: Trend

Data in Advertising

Data is here to stay. Unlike Summer, which is gone. At least for this year, in my part of the world. Hello, Fall. We are done with barbecues and pools. We are now talking back-to-school supplies and pumpkin… Read More

Three Funny Things. Okay, Maybe Just Two.

What is a pronoun? It is a noun that has lost its amateur status. These two lines cracked my 6 year old up. He was reading Calvin and Hobbes. When he narrated the joke to me, I was… Read More

Slow Summer

I began the day by reading this delightful article On Eating Alone in Paris. There’s something so self-affirming about being alone and not feeling lonely. It’s like telling yourself, “Hey girl, I like spending time with you!” As… Read More

The World is Getting Better

There is no magic number when it comes to having kids. One is good. So is two. As is zero. We recently went from one to two kids. So far, it’s been a learning experience in sharing our… Read More

Valuable Brands in 2018

Courtesy of: Visual Capitalist When we say “the most valuable brand” we mean the brand value, which is not to be confused with the Enterprise Value (EV), which is a measure of a company’s total value. “EV is… Read More

Amazon Go

The earth has made a full trip around the sun since I wrote about Amazon Go here. The beginning of this week saw the automated 1,800-square-foot store being finally launched in Seattle, Washington. Here’s some Insta humor to brighten… Read More

People are Predictably Irrational – Professor Thaler

Richard H. Thaler was awarded the Nobel Memorial Prize in Economic Sciences on Monday. Way back in 2010, while writing about Choice Architecture as it pertains to advertising, I found his best-selling book “Nudge” rather fascinating. In a… Read More

Allergy Friendly Birthday Treat

Last time I did a post on allergy friendly snacks, it was about tahini on toast. This year I found a great alternative to cupcakes, when it came to the annual school birthday treat. With those frosted cupcakes,… Read More

Social Media – The Good, the Bad, and the Ugly

Quite recently I stumbled upon this talk on TEDxTysons. It’s by Cal Newport and he is all for quitting social media. Before you think he is too old or not enough tech-savvy, get this, he is a millennial and… Read More

Technology Today

In an attempt to spice up an otherwise dull, gray Wednesday, here’s a few interesting links from around the world, mostly to do with emerging technology trends. Vine has been relaunched as Vine Camera, an app that will let you publish… Read More